Vllalkozs(let)tan(Entrepreneurship as a Way of Life) /Laminated cardboardProduct InformationAuthor:Kurtn LajosPublisher:ELTE Etvs Kiad Kft.Publication Year:2006Place of Publication:BudapestPage Count:464 pagesBinding Type:Laminated cardboard (flizott karton)Language:HungarianISBN:9789634638698 / 978-9634638698OverviewVllalkozs(let)tan(Entrepreneurship as a Way of Life) byKurtn Lajosis an inspiring and comprehensive textbook that approaches the concept of entrepreneurship through acreative life-course analogy. The author draws a parallel betweenhuman life stagesfrom conception and birth to growth, maturity, and declineand thelife cycle of a business enterprise, presenting economic principles and business practices in an engaging and accessible manner.The book begins by definingentrepreneurship as a fundamental human activitythe willingness to take risks in pursuit of goalsand gradually narrows its focus toeconomic and business venturesthat drive modern societies. Designed primarily fornon-economics university programs, it serves as a flexible and adaptable textbook across theBSc, MSc, and PhD levelsunder the Bologna framework.Beyond academia,Vllalkozs(let)tanalso functions as apopular science volume, providing insights intomanagement, marketing, innovation, finance, and organizational behavior. It is part of theKzgazdasgtan kzrtheten(Economics Made Simple) textbook series, dedicated to presenting economic theory in a clear, relatable, and interdisciplinary way.Hungarian Translation ttekintsAVllalkozs(let)tanKurtn Lajosegyedlll tanknyve, amelyaz emberi letplya analgijnkeresztl mutatja be a vllalkozs gazdasgi s trsadalmi sszefggseit.A szerz szerintVllalkozni szksges, ahogy hajzni is: az let maga vllalkozs, hiszen clokat tznk ki, kockzatot vllalunk s fejldnk. E gondolat mentn haladva a knyv afogantatstl a szletsen, nvekedsen, rett kori folyamatokon (termels, menedzsment, marketing, finanszrozs, innovci, hzassg, vls, gyermeknevels)t a hanyatls s elmls analgijig mutatja be azzleti vllalkozsok lettjt.A m elssorban anem kzgazdsz kpzsek hallgatinakkszlt, defelsoktats minden szintjn(BSc, MSc, PhD) snpszerst szakknyvkntis hasznlhat. AKzgazdasgtan kzrthetensorozat tagjaknt kzrthet, lmnyszer s interdiszciplinris megkzeltsben trgyalja avllalkozs s gazdasg mkdsnek alapjait.Product FeaturesGenre:Economics / Business Studies / EntrepreneurshipFocus:Life-cycle analogy of entrepreneurship and business developmentApproach:Interdisciplinary economics, management, marketing, innovationAudience:University students (BScPhD), educators, entrepreneurs, and general readersSeries:Kzgazdasgtan kzrtheten(Economics Made Simple)Pedagogical Features:Structured, narrative style with conceptual and practical insightsInteresting FactsLife as a Metaphor:The books creative framework compares human and business life cycles, helping readers grasp complex economic ideas througheveryday analogies.Interdisciplinary Bridge:Integrates economics with psychology, management, and sociology, highlightingentrepreneurship as both an economic and human phenomenon.Pedagogical Design:Developed for higher education, yet accessible to allitsnarrative structure and thematic parallelsmake it both educational and enjoyable.Hungarian Translation rdekes tnyekletplya-metafora:Az emberi let szakaszait hasznlja avllalkoz